Concept: The Big Red Truck

The Big Red Truck


If sometime in the near future you happen to look into your rearview mirror and see the crosshairs of a flame red grille and a raised cab roof bearing down on you, you’d better get out of the way
because chances are it’s the Big Red Truck from Dodge and it’s pulling some serious trailer behind it.

The Big Red Truck, a concept-type vehicle fashioned from a Dodge Ram 3500 Quad Cab™
4x4, is designed to be a towing dream with a brand-new deep breathing 5.9-liter, 24-valve,
electronically controlled, fuel-injected, intercooled turbo diesel engine under the hood and maximum trailer capacity of over 11,000 pounds.

Truck enthusiasts will breathe a little deeper when they get a look at the Big Red Truck. The
unmistakable Dodge front fascia incorporates energy absorbers, tow hooks, high-power fog
lamps and an air dam. An 18-inch raised aero roof gives it the appearance of a big line-hauler. A
forward-edge light bar is incorporated into the roof and runs the length of the windshield’s top edge.

Side engine exhausts run under the integrated, self-cleaning steps and cold-air intakes are molded
into the modified hood. 

Billed as the ultimate towing vehicle, the Big Red Truck features integrated trailer tow mirrors, a
fifth-wheel hitch and16-inch oversize tires tucked under flared front fenders and rear dually fenders.

Long road trips are a breeze with maximum interior room and comfort. The raised roof offers increased head room and storage. A few of the many features include a swing-down, six-inch flat screen TV, VCR with remote, CB radio, rear audio with headphones and, of course, four hot/cold cup holders.

The new Turbo Diesel engine, built specifically for Dodge by Cummins, is the second generation of the legendary B-series Cummins engines and features a new electronic fuel system and
electronic integration which offers increased horsepower and torque over a broader power
range - 235hp at only 2,700 rpm and an awesome 460 lb-ft of torque at a mere 1,400 rpm(1). In
addition, the new 24-valve, Cummins Intercooled Turbo Diesel with cylinder-centered fuel-injection offers increased fuel economy.

The new 24-valve Cummins Turbo Diesel is available right now for all 1998 Ram Pickups. As for
the Big Red Truck, you'll have to wait awhile.

Afterall, like the Viper once was, it is a concept vehicle.

(1) 215 hp and 420 lb-ft of torque with automatic transmission.

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