Ford gallops into summer with double-digit
sales increase in California

Anaheim, CA – Surpassing year-ago sales by 29 percent, California Ford dealers delivered 28,045 new cars and trucks in May, furthering Ford Division’s lead as the state’s best-selling automotive brand for the 17th consecutive year. Leading the sales increase were Mustang, up 67 percent, and F-Series trucks, up 49 percent, both outpacing their already-impressive performance of recent months.

Ford Mustang
Mustang

Additionally, F-Series has become California’s most popular vehicle, car or truck. "The number one spot narrowly alluded F-Series in 1998, and we are pleased to be moving solidly into leadership this year," stated Drew Atkinson, Ford Division California regional manager. "F-Series’ popularity in California mirrors the national trend of growing truck popularity, with Ford’s F-Series, Explorer, Ranger, and Expedition trucks all among California’s top ten selling vehicles." May sales of Explorer increased five percent, Ranger increased 33 percent, and Expedition increased 42 percent.

Ford car sales for May increased 33 percent, with Escort (up 30 percent), and Taurus (up 8 percent) contributing to gains led by Mustang. All three are among California’s top ten selling cars. "We are excited with the growing popularity of our cars, and this will only continue with the all-new Taurus and Focus coming in the fall," stated Atkinson.

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