VIS Center Technology: SQL Database
The VIS SQL database foundation supports technology from major vendors, including Oracle and Microsoft. Designed to be a repository for both
VIS transaction data and other contact information, the VIS database forms the basis of a marketing data warehouse. Facilitating the free import and export of legacy, transaction and 3rd party data, contact information can be greatly expanded to facilitate precisely controllable communication sequences.
VIS's database foundation supports:
Customer marketing information data warehouse storage
Flexible XML import and export
ACT! and Microsoft Outlook synchronization
Flexible exports to Microsoft Excel
The power of VIS is greatly expanded with more data to act on. Because of
the VIS unique and patent-pending technology, individual contact data can be made actionable in very timely and relevant ways. This tight integration between data and
communications gives marketers and customer service personnel a tool to keep up with communication demands of large numbers of customers and prospects.
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